Rudi Sinykin and his brother, Aaron, have a kernel of wisdom to share with those who feel they are on a soul-less, corporate-America fast track to nowhere: Get off. And be kind.
The latter, particularly, is consistent with the spirit of the season and the way the brothers operate their two businesses year-round.
In the seven years since creating Tempe-based Kettle Heroes, a kettle-popcorn business that seeks out everyday heroes to honor, as well as its next-door sister entity, Devoted Guardians, a medical home-care service, they’ve shown that success in business and having a heart as corporate citizens are not mutually exclusive.